Sofia Coppola's upcoming documentary on fashion icon Marc Jacobs: Marc by Sofia. Expectations of elegance, intimacy and aesthetics.
When news broke that Sofia Coppola is developing a documentary on American fashion icon Marc Jacobs, thrilling excitement was an understatement. The pairing seems inevitable: a filmmaker celebrated for her intimate portraits of complex identities turning her lens towards a designer who reshaped the American fashion scene through emotion, vulnerability and attitude.
As a longtime admirer of Coppola’s ability to translate the meticulous complexities of the female experience into enchanting visual worlds; and a radical fashion enthusiast who growing up would steal my mother’s Marc Jacobs purses and heels to parade around the house, the merging of these worlds feels both personally nostalgic and creatively compelling.
Coppola’s roots to the fashion world runs deep. Beyond her signature style as a director, she also carried out an internship at Channel during her teen years and even launched her own fashion label, Milkfed, in 1994. The chic director has served as a muse to Marc Jacobs himself as he once described her as embodying “everything I am drawn to- talent, style, creativity, a unique vision and voice”.
It is no surprise, then, that these two cultural powerhouses would work together on a film described as “intimate and unconventional”. Even the title, Marc by Sofia, reveals the project’s intent. While it acts as a clever play on Marc Jacob’s branding, it reflects a long-standing friendship and trust by dropping their surnames. This is not just a director documenting an icon, but a close friend shaping a portrait through her own lens.
Sofia Coppola and Marc Jacobs Photographed by Juergen Teller
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